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Medvantx
Medvantx is a SaaS company that connects patients, providers, and healthcare organizations to improve lives through service and technology.
Scope
Brand identity
Illustration
Digital/print collaterals
Campaign display ads
Infographics
Event booth and signage
Studio: Four Fin Creative
Lead Designer: Chiao Huang
Senior Strategist: Rebecca Tall Brown
Creative Director: Jen Derks
Aligning visual and verbal branding
Medvantx didn't have an internal marketing or design team at the time. We were lucky enough to be involved in the core brand design and visualizing the platform architecture within marketing language. In addition, we help them align the verbal branding message and created a nomenclature guide for them.
The visual design was very tiny and new once of refinement they would like to keep all the colors and major text typography, but we a new mark to help interpret their new brand messaging.
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